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For
Immediate Release
Click here for Arabic
version
IDM-AwalNet team up
to offer WiFi Internet access at all Starbucks outlets in Lebanon
(October 2004)
Starbucks
Rolls Out IDM-AwalNet HotSpot Service, Becoming the Largest
High-Speed Broadband Wireless Internet Access Network among Coffee
Houses in Lebanon
Beirut, October, 2004 – High-speed wireless Internet access
becomes faster, simpler and more convenient today as Starbucks
Coffee, Awalnet, and IDM officially launch the IDM-AwalNet HotSpot
service in Starbucks coffeehouses across Lebanon.
As easy as ordering their latte, Starbucks customers will now be
able to check e-mails, surf the Web, watch streaming video or
download multi-media presentations in the comfort of Starbucks via a
fast, reliable standards based wireless Internet connection for
laptop/notebook computers and PDAs. Customers will be able to use
the IDM-Awalnet HotSpot service at all ten Starbucks stores across
Beirut.
“This service is a natural extension of the Starbucks coffeehouse
experience, which has always been about staying connected with
people and information over a cup of the world’s best coffee,” said
Yann Pavie, Managing Director, Starbucks – Middle East. “The WiFi
service enhances our store environment; our regular customers have
been eagerly awaiting for this service, to keep themselves connected
while away from home or work,” Pavie continued.
This high-speed wireless Internet access service will operate on a
pre-paid card basis; however, Starbucks customers will be able to
trial this service for free, for a period of one month. This service
will be featured in all Starbucks stores in Lebanon. “With the
current number of connected stores, we offer customers the largest
network of wireless Internet access points among coffee houses in
the country,” Pavie continued.
Mahmoud I. Soubra, Vice President, Business Development and
Marketing for AwalNet says; "AwalNet is constantly looking for ways
to provide the most comprehensive Internet services and mobile
office capabilities for our customers, and Starbucks Coffee is a
perfect addition to our suite of offerings to help round out the
user experience. We teamed with Starbucks Coffee because of their
similar emphasis on providing a high-quality, convenient service and
their deep understanding of the hospitality customer and industry
needs."
"As more and more Starbucks locations now offer the IDM-AwalNet
HotSpot service, our customers know they can easily find a wireless
broadband connection in all the places they already go as part of
their daily lives. With more than 75 IDM HotSpot locations across
Lebanon, it's easy to find an IDM HotSpot whether it's around town
or around the country.” Said Zakie Karam, Commercial Manager - IDM.
The IDM-AwalNet service uses standards based “Wi-Fi” technology and
is easily accessible for Starbucks customers with a wireless-enabled
laptop or PDA. The wireless Internet access service is reliable and
fast enough to accommodate the full spectrum of applications from
checking e-mail to multi-media video conferencing with a high-speed
wireless connection.
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